BrandFirst Wins Big

Celebrating Our Graphic Design USA Package Design Awards!

We are excited to announce that BrandFirst has been honored with two Package Design Awards from Graphic Design USA (GDUSA)! Our work for Kii Naturals® Fruit & Fire™ Snack Crisps and Big Mozz Sticks® has earned us the recognition and we couldn’t be more excited to share the news!

The GDUSA Package Design Awards celebrate outstanding packaging design in a variety of industries, and we’re proud to have been acknowledged for our creativity, innovation, and impact. Packaging is more than just a way to present a product – it’s an opportunity to tell a brand’s story, connect with consumers, and create a memorable experience. For both Kii Naturals® and Big Mozz®, we created designs that not only stood out on shelf but also captured the essence of each brand and educated consumers on the quality of the products.

Kii Naturals® Fruit & Fire™ Snack Crisps:

Bold, Vibrant, and Flavorful

With a blend of spicy heat and sweet fruity goodness, these resealable stand-up pouches reflect the bold and dynamic flavor profile of the product and evoke a sense of excitement. The bold color palette, clean typography, and sleek imagery speak to the adventurous snack lover who craves something unique and full of flavor.

Our team created a design that feels fresh, modern, and dynamic with an eye-catching aesthetic while also communicating the brand’s commitment to high-quality, natural ingredients. The result was a packaging design that stands out and brings each flavor’s personality to life.

Check out more about our work with Kii Naturals® here!

Big Mozz Sticks®:

Premium, Playful, and Irresistible

As a brand known for the cheesiest of all cheese pulls, the package design for Big Mozz Sticks® took a more playful approach. Mozzarella sticks are a fun, indulgent snack, so the packaging communicates that sense of enjoyment through quality product imagery, fun typography, and playful illustrations, all designed to capture the essence of this crowd favorite.

Coupled with strategic use of color to differentiate between SKUs, the back panel combines messaging and lifestyle imagery to highlight key selling points, like the gourmet quality, the crispy, golden coating, and the mile-long cheese pull. The packaging delivers a visual promise of deliciousness that matches the premium, cheesy goodness inside.

See more about our work with Big Mozz here!

Why Packaging Design Matters

It’s a given that every brand wants to look good on shelf. What separates the good from the great is a brand’s ability to go beyond functional communications and create an emotional connection with consumers. It is this connection that builds brand recognition and loyalty.

Looking Ahead

This recognition motivates us to keep pushing the boundaries of creative packaging design. We’re excited to continue working with brands to develop innovative, impactful designs that connect with consumers in meaningful ways.

We want to extend a huge thank you to GDUSA for these honors and to our clients who collaborate with us every step of the way. We’re looking forward to creating more innovative and award-winning designs in the future!